Inside the Briefcase
Yammer Grows in London’s Tech City
October 2, 2012 No CommentsSOURCE: TECH Europe
Yammer’s new offices across three floors near “Silicon Roundabout” have been opened by the Duke of York, Prince Andrew. According to Tech Week Europe, the prince claimed to have used Yammer to organize a dinner party for 200 guests.
“This move is a significant sign of the appetite for enterprise social networking and collaboration tools in the UK and EMEA at the moment,” said Georg Ell, EMEA general manager for Yammer. “Yammer arrived in London just 16 months ago and already we have grown the team from three to 85.”
The new offices with also house a developer center, the first outside the company’s San Francisco headquarters, explains TechWorld. The creator of enterprise social networking software was acquired by Microsoft MSFT +0.68%for $1.2 billion in June and became part of the Office division.
While details on the integration are still scant, Yammer’s chief customer officer David Obrand said that it would be “much more than just a Yammer tab in Office and feeds on the side of files. It’s going to be very seamless…”
Although Yammer is not yet profitable, the company is adding over 200,000 new users every month. Much of this growth is driven from the company’s “bottom-up” model, whereby employees “self select” the free technology and usage filters up to management level, according to [Yammer co-founder and CTO Adam] Pisoni.
