HTML5 and Cross Platform Mobile Web Application Developments: New Ammo for the Fragmentation War

SOURCE: Business Wire

Research and Markets (http://www.researchandmarkets.com/research/97b369/html5_and_cross_pl) has announced the addition of the “HTML5 and Cross Platform Mobile Web Application Developments: New Ammo for the Fragmentation War” report to their offering.

This report evaluates and quantifies the opportunity for mobile web application development environments. The research also looks at opportunities and changes within the ecosystem that will emerge with the adoption of HTML5.

The mobile application market is on the verge of disruptive change. Mobile web applications are growing more powerful and capable and will transform the current mobile ecosystem. Software vendors providing tools and platforms to web developers are well positioned to take advantage of this market shift. Smith’s Point Analytics estimates that mobile web application platforms will generate almost $2.6B in service revenue in 2015. These platforms, which enable web developers to create mobile applications using HTML5, JavaScript and CSS, will grow revenues at a 114%CAGR from 2010 to 2015.

Three primary drivers will propel the growth of mobile web applications:

• The increased performance of web applications enabled by HTML5 and innovative development architectures that put web app functionality on par with native applications.
• The large pool of web developers available to leverage their skills and new tools to create a growing number of rich mobile web applications.
• The ability of web applications to run across multiple mobile operating systems.

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