Devising a “Big” Data Strategy

SOURCE:  Information Management

We are entering an age where data is becoming an extension of our daily lives. With online and offline behavior blending into a single entity, we are witnessing unprecedented creation and demand for information. This explosion of data fueled from new sources such as mobile devices, collaboration tools and social networks is creating a tremendous opportunity for businesses. This is an exciting time for organizations to achieve a new level of insight from this data. In order to capitalize on this opportunity, companies need a sound strategy for harnessing all of this information in an efficient and useful way.

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