Big Industries Prioritizing Mobile App Integration

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It’s no secret in the software world that mobile devices look set to get a lot more love from developers in the coming years than traditional desktop or laptop machines. Smartphones are already in the hands of most of the population and generally have a lower cost and skill barrier to get into. Companies are racing to attract this market, and below are some of the companies investing the most into the concept.

Online Betting

In the grand scheme of things, online casino is a relatively new industry, although it has grown to a massive scale in the space of just a couple of decades. One of the biggest parts of the appeal compared to traditional gambling has been the ”play anywhere’ aspect of it, letting players crack open a round of poker or various kinds of online roulette games wherever and whenever they are.

It makes sense, then, that the biggest casino sites have been giving their apps a lot of attention. Aside from having all their regular games in a clean, mobile-friendly environment, there are other benefits for their customers. To start with, it streamlines any customer service interactions and allows for notifications on responses, but more importantly, it can allow for direct integration with payment apps for seamless withdrawals and deposits.

Travel

On the topic of industries that benefit a lot from the mobile element of mobile technology, travel is most likely the biggest benefactor. After all, for as much as travel companies do before the trip, the amount of services they offer during their customers’ journeys is just as much. Apart from confirming accommodation and helping with check-ins, they also provide recommendations for restaurants, points of interest, activities, and much more.

The biggest names in the market include the all-in-one app Expedia, which can be used for everything from the start of the trip to the finish, and Airbnb which can be perfect for those with a more ‘open’ travel plan, as it can recommend nearby options on the go.

Finance

When experts say that many people are watching their bank accounts more carefully these days, you can take that literally in many cases. Consumers are more aware of their spending and overall finances than ever, and so the rise of dedicated finance apps is to be expected. Depending on the exact service, banking apps can be a one-stop shop for everything from balance checking to loan applications to bill payments.

You’d be hard-pressed to find a major bank without some form of app available, and thanks to these apps dramatically reducing the load on in-person branches, most are promoting them hard to their customers. Beyond these, there are also entirely online banks appearing, with the biggest name currently being Revolut despite the app still working on that official bank status in many global regions. Mobile is almost guaranteed to be the home of banking in the future.

Despite all the apps we have out there right now, innovation and new ideas are at an all-time high. We’d expect the industries above to go from pioneering to setting the standard sooner than you’d think.